Coolsculpting Comes of Age
What exciting times, in 2010 the world first was introduced to permanent non-invasive fat reduction. Finally we had something to rival liposuction without the surgery and anesthesia. CoolSculpting had two applicators, one large, one small. Although promising, there were limitations. The size and shape of the applicators determined which patients could be treated. Early marketing promised “one hour, one inch, one treatment” which may have caused misunderstanding in what could be achieved.
It was true that a one hour treatment predictably reduces fat it is not always easy to prove with a tape measure. It is easy to prove that 25% of the fat layer is destroyed in the treated area. In fact, sometimes when one area was treated the local results were so good that we opted to treat the adjacent area.
Sometimes patients needed 50% reduction in fat to get the result they were looking for so we started to do second treatments.
We became adept at applicator placement and customizing treatments for individuals. Zeltiq, the maker of CoolSculpting started to develop different size and shape applicators to expand the options. Studies started to show that second and even third treatments one month apart were giving superior results.
The concept of treatment to transformation evolved. We now assess the individual with an eye to a complete transformation and develop a plan of action involving well placed treatment zones, including areas we could never treat before and double treatments where needed .
Five years ago we addressed abdomens and love handles. Now we can tackle thighs, both inner and outer, areas of back fat and bra fat, arms and knees and all shapes of bellies and flanks, even the double chin is now reachable.
CoolSculpting has always been easy and permanent. There is never an incision or the need for anesthesia.
We have improved this procedure dramatically without reducing the benefits that made us fall in love with CoolSculpting in the first place.